GUEST LECTURE AS PART OF MARKETING SKILLS COUNCIL

A REPORT ON GUEST LECTURE AS PART OF MARKETING SKILLS COUNCIL

NARMADA COLLEGE OF MANAGEMENT

ENTREPRENEURSHIP OR A CORPORATE JOB – A PERSPECTIVE

SPEAKER : Shri Shailendra Chauhan, Proprietor, Think Ink Solutions, Vadodara

DATE: 12/03/2018, TUESDAY, 15:00 TO 16:30 HRS, Syndicate Room

Under the marketing skills council in Semester IV, we had a guest lecture and experience sharing by Shri Shailendra Chauhan, representing Think Ink Solutions, Vadodara. He is a mechanical engineer with an MBA from Sardar Patel University with a rich corporate experience of 10 years in companies like Carrier Aircon, Voltas Ltd, Idea Cellular and Reliance Infocomm. At present he has his own business of Cartridge refilling, repairing and refurbishing at Vadodara.

He shared his rich experience of corporate life with our students, sharing his important achievements and lessons learnt during his tenure at various companies. He was honest enough to admit and share his mistakes during his early career and how he could overcome the problems because of those mistakes.

He also shared with the students his decision of starting his own business, the problems faced during the process and important mistakes to be avoided during the starting of a new business.

He discussed the various technicalities involved in taking up a franchisee, how to do due diligence before entering into the contract with the franchisor and how to get out of the venture if things do not work. He shared his insights about the business and encouraged the students to think twice before taking a decision based on their emotions and immediate feelings.

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