A REPORT ON GUEST LECTURE AS PART OF
MARKETING SKILLS COUNCIL
AT
NARMADA COLLEGE OF MANAGEMENT
ISSUES
IN SALES AND DISTRIBUTION – PUBLISHING
INDUSTRY
SPEAKER
: Shri Gaurav Gagwani, Senior Territory Manager, Higher
Education, Pearson India
DATE: 7/09/2017,
THURSDAY, 14:00 TO 15:00 HRS, Syndicate Hall
As
part of the Marketing Skills Council at Narmada College of Management, Bharuch,
we organized the first lecture on Issues in Sales and Distribution in the
Publishing Industry by Shri Gaurav Gagwani, Senior Territory Manager, Pearson
India. Since he was already on his sales call to the College, his live
experience sharing about work made the lecture very interesting.
He
shared his six years of experience in the publishing industry, the various
sales related issues like Recruitment and Selection, Sales Training, Territory
Allocation, Performance Evaluation, Reporting and Appraisal systems and
Compensation and Incentives in the publishing industry.
Talking
about his experiences related to distribution management he shared his insights
related to problems with the distributors, policies and practices involved in
working with distributors and retailers in publishing.
He
also shared his experience of planning his sales call, follow up involved in
the sales job, frustrations and the joys of the sales job. The Marketing class
enjoyed this session thoroughly.
Comments
Post a Comment