NCM's Newsletter

  REPORT ON Online Expert Talk By Mr. Pankaj Gandhi (Speaker from IIM)   CAREERS OPPORTUNITIES FOR GRADUATES IN THE FIELD OF MANAGEMENT (MBA) 22 nd June, 2021   NCM   F.Y and S.Y students participated in an excellent Live Talk on Careers Opportunities for Graduates in the field of Management delivered by   Mr. Pankaj Gandhi (Speaker from IIM ) held on 22 nd June, 2021 organized by Bhagwan Mahavir College of Management at 10:30 AM. This Live Talk aimed on explaining youths about Careers Opportunities for Graduates in the Field of Management where t he objective was to make youths aware about the importance of MBA in one’s life.             About Speaker Mr. Pankaj Gandhi is a member of the Scientific Advisory Research committee of P P Savani University. He has a rich experience of twenty six years in the field of research and development, industries and in academics. He has published 25 research papers in leading international journals and conferences in the

  A Report on Webinar organised by Business Standard 'Insight Talks' - Thinking out of the box   Introduction : Graduating as an MBA opens up a plethora of opportunities. Campus placements are the most sought-after option for many. However, it also often limits the participants to look beyond the "Red Ocean" and explore the "Blue Ocean" territories. A webinar was conducted by Business Standard on 19 th June, 2021 regarding the other options an MBA graduate can explore beside campus placements. The panellists in the webinar discussed options such as startups, small businesses, and freelance consulting. The panellists also talked about how students and new MBA graduates can strengthen their employability and also the earning quotient. The Panel Discussion was moderated by Mr. Srimanto Bhattacharya. He is the Co-Founder and Partner of Spearhead InterSearch. The Panel members in the Webinar included: Dr. Sandeep K. Krishnan , Senior Partner, Peo

  Event Report for the Academic Year 2020-2021 1. Event Title: Guest Lecture on  Importance of consumer behaviour in marketing (b2b & b2c) 2.Date of Event:   12 th June 2020  3.Type of Event:     a. Curricular: Importance of consumer behaviour in marketing        Structure of presentation: Consumer and Consumer Behaviour Features of Consumer behavior Model of Consumer Behavior  Marketing and Consumer Behavior B2C market and Consumer Behavior  B2b Consumer Behavior          Marketing:          Four main applications of consumer behaviour: Marketing Strategy Public Policy Social Marketing Studying Consumer Behavior Make Us Better Consumers       The driving growth in B2B: Technological revolution Entrepreneurial revolution Relationship Marketing       B2C Markets & four steps in evaluation of its alternatives processing: Evaluative criteria Beliefs  Attitudes Intentions 4. Venue : Online mode     a. Or